About Brand

Gray Label aims at bringing calmness to the world of children’s fashion by designing easy-to-wear, soft-tone coloured and minimalistic collections in which the purity of a child emerges best.
Their product categories range from clothing, footwear, undies and accessories for babies, toddlers and kids aged 0 to 10 years.
The brand makes high quality garments that are designed to last and work hard to integrate sustainable and responsible practices.
Each Gray Label item carries the GOTS certification label and in their collaborations we only work with partners who share the same ethical goals.

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