This brand has travelled the world to find the best Fairtrade, organic and ethical ingredients to make, quite possibly, the world’s best tasting soft drinks. The Karma Cola Foundation brand believes what you drink should not only taste good, it should be good for the land, good for the people who grow the ingredients and as good for you as a fizzy drink can be.
Back in 2010 the brand made their first few bottles of Karma Cola using a bag of cola nuts sent to us by our friends in Boma, a small village in the Gola Rainforest in Sierra Leone. They learned that the world drinks more than a million colas a minute but none of the money went back to the people who originally discovered the stuff. So they made a drink to fix that.
The brand set up the Karma Cola Foundation to make sure the people who grow their cola get something back from the people who drink it. This is why they give cola farmers and their families this independence through trade and supporting projects to develop infrastructure and education.
Furthermore, the brand uses the most delicious organic ingredients to make their drinks, choosing organic produce because they believe in treating the planet like our own backyard and choosing ingredients grown with care.