About Brand

MITA is a brand name derived from Miami and Italy. Founded in Miami, MITA's sustainable eyeglass frames are made in Italy. The company draws inspiration from its Florida home city's lively, energetic, and artistic energy. It is known for its bold, fashionable eyewear designs.

The company creates its lightweight, high-quality frames from recycled plastic or recycled aluminum cans. Each sustainably made plastic eyewear frame is made from five plastic water bottles. This helps to reduce plastic waste in landfills while creating a closed production loop for conscious fashion consumers. All of the company's eyewear, cases, and cleaning cloths are made of recycled materials.

2% of the company's profits go to one of two philanthropic organizations:

  • PurelyBlu, which upcycles ocean-bound plastic into pieces of jewelry.
  • Clean Miami Beach, is an organization that strives to keep the local community and natural habitats free of harmful pollutants and garbage.
Ethical Values
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